April 14, 2025
The digital signage landscape is evolving toward a phygital model that seamlessly blends physical spaces with digital engagement. System integrators who leverage these trends—AI-driven automation, hybrid deployments, IPTV integration, mobile interactivity, and sustainability—will be best positioned to deliver transformative experiences.
Here are five digital signage trends that system integrators should consider in 2025.
1. AI-Enhanced Content Management & Automation
AI solutions have been all the rage in the past couple of years, with generative AI increasing from 33% in 2023 to a whopping 71% in 2024. We can only expect adoption to increase in 2025, making AI-enhanced content management and automation solutions a non-negotiable for digital signage solutions.
When clients seek a digital signage solution, many will already be looking for AI-driven automation that optimizes content flow. For those who don’t know much about AI, showing off a digital signage solution with AI template solutions and AI chatbot integrations can be the cherry on top for making the sale.
Maximize engagement and streamline operations with the 22Miles AI Assistant, a dynamic chat interface designed to elevate the user experience. Tailored to support a wide range of business needs, the AI Assistant can be rapidly deployed across digital signages. The AI Assistant also communicates seamlessly in multiple languages, including (but not limited to) English, Spanish, French, German, and Chinese, ensuring accessibility for diverse audiences.
22Miles AI Command simplifies content editing and executes complex commands with an intuitive owner-facing chat interface integrated into the CMS. This feature makes executing player commands a breeze without navigating complex menus.
2. Hybrid Cloud and On-Premise Flexibility
In 2025, system integrators will need to accommodate a growing demand for hybrid digital signage deployments that balance the scalability of the cloud with the control and security of on-premise solutions. Organizations are becoming more discerning about where their data is stored and processed, especially in industries like government, healthcare, and finance, where data security is paramount.
A hybrid approach allows businesses to leverage the benefits of cloud-based remote management while keeping critical content and infrastructure under local control. This model also improves uptime by allowing failover redundancy—if the cloud connection is disrupted, on-premise servers can ensure digital signage remains operational.
With 22Miles, system integrators can meet clients’ unique needs across multiple industries by offering cloud-native and on-premise solutions tailored to their operational requirements. Cloud-based capabilities provide scalability and remote management, allowing IT teams to update and control content from anywhere, reducing maintenance overhead. At the same time, on-premise infrastructure ensures data privacy and compliance with industry regulations, making it a reliable choice for security-conscious organizations.
Hybrid deployments also optimize performance by minimizing latency, enabling real-time content delivery from local servers when needed. Additionally, seamless failover mechanisms ensure digital signage remains fully functional even during network disruptions, maintaining a consistent user experience.
With 22Miles, system integrators can meet clients’ unique needs across multiple industries, offering both cloud-native and on-premise solutions tailored to their operational requirements.
3. Seamless IPTV and Live Data Integration
As digital signage evolves, integrating IPTV (Internet Protocol Television) and live data feeds will become a key differentiator for system integrators in 2025. Organizations increasingly demand real-time content delivery, whether for corporate communications, entertainment, emergency alerts, or live event broadcasting. By embedding IPTV streams and dynamic data sources directly into digital signage networks, businesses can enhance engagement and provide up-to-the-minute information tailored to their audiences.
IPTV integration eliminates the limitations of traditional broadcast methods by enabling flexible content distribution across multiple locations without the need for expensive cabling or satellite connections. From higher education institutions streaming campus-wide announcements to corporate offices displaying live dashboards with KPI updates, IPTV enhances digital signage functionality with a dynamic, content-rich experience.
With 22Miles’ IPTV controller, organizations can seamlessly manage live TV streams, custom video feeds, and interactive channel controls directly from their signage platform. Advanced integration capabilities allow users to combine IPTV with real-time data sources such as stock market updates, weather forecasts, event schedules, and emergency notifications. This ensures digital signage remains a central hub for relevant, engaging content.
For system integrators, the ability to offer plug-and-play IPTV solutions with interactive controls—such as QR code-triggered volume and channel adjustments—adds a new layer of interactivity and usability. As businesses seek more immersive and data-driven signage experiences, IPTV and live data integration will be critical in future-proofing digital signage deployments.
4. Mobile-First and Touchless Interaction
Mobile-first and touchless engagement strategies are essential for digital signage deployments as users rely on their smartphones for seamless digital interactions. In 2025, system integrators must prioritize solutions that bridge the gap between digital displays and mobile devices, enabling frictionless, personalized experiences.
One of the most impactful ways to enhance engagement is through mobile-based content control, allowing users to interact with signage without physical contact. QR codes and mobile web apps empower audiences to access interactive directories, wayfinding, mission and product information, menus, and more from their devices. This approach enhances user convenience and aligns with evolving accessibility standards, ensuring that touchless solutions cater to all audiences, including individuals with disabilities.
22Miles’ mobile solutions, like Carry2Mobile and Mobile Wayfinding, are at the forefront of this trend, transforming static digital displays into interactive mobile experiences with a simple scan. Users can carry content from signage to their phones, engage with wayfinding routes, and even control on-screen elements without touching the display. This innovation enhances usability across various industries, from higher education and healthcare to corporate campuses and retail environments.
Additionally, voice-controlled and gesture-based interactions are gaining traction, minimizing the need for physical touch. As hygiene concerns and user expectations evolve, system integrators implementing mobile-first and touchless solutions will future-proof their digital signage offerings and enhance user satisfaction.
5. Immersive and Multi-Touch Digital Experiences
As organizations seek to create more engaging and memorable environments, immersive and multi-touch digital signage is becoming a key differentiator. In 2025, system integrators must offer solutions beyond traditional displays, delivering custom, multi-touch experiences that enhance collaboration, branding, and user engagement in corporate and organizational spaces.
With 22Miles’ advanced digital signage platform, businesses can unlock fully interactive, high-resolution experiences that captivate audiences. Our in-house creative design services provide tailored content and dynamic visuals, ensuring each deployment uniquely aligns with the organization’s brand identity. From multi-touch video walls and interactive kiosks to projection mapping and tablet-powered engagement, 22Miles empowers organizations to craft one-of-a-kind digital environments that seamlessly blend physical and digital interactions.
Additionally, 22Miles natively supports large-scale resolutions in any orientation and custom design—ensuring that content is optimized for flawless performance, whether it’s a massive panoramic 16k LED display, an ultra-tall interactive column, or a uniquely shaped video wall. With scalable, responsive technology and a robust CMS, system integrators can deliver high-impact, immersive signage that transforms spaces, enhances visitor experiences, and drives engagement.
Getting Started with 22Miles
As digital signage continues to evolve, system integrators must stay ahead of emerging trends to deliver innovative solutions. In 2025, AI-driven automation, hybrid cloud, on-premise deployments, IPTV integration, and mobile interactivity will shape the next generation of digital signage experiences. By embracing these advancements, integrators can enhance engagement, improve operational efficiency, and meet the growing demand for seamless, data-driven, and accessible digital signage solutions.
With 22Miles’ cutting-edge platform, system integrators have the tools to implement these trends flexibly and easily. Whether through AI-powered content automation, hybrid deployment strategies, IPTV integration, or mobile-first interaction, 22Miles empowers organizations to create dynamic and impactful digital environments. By leveraging these innovations, system integrators can meet today’s businesses’ needs and set the foundation for the future of digital signage.
Contact 22Miles today to learn more or schedule a demo. See how our platform can transform your digital experiences.
